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Product Development

How we make the perfect flower at Winward
How Winward makes the perfect flower
Step 2 at Winward: Making the plaster & steel molds
​THE FLOWER PETALS AND LEAVES ARE INDIVIDUALLY PLACED IN A BED OF FLOUR SO THEY RETAIN THEIR ORIGINAL SHAPE. PLASTER OF PARIS IS CAREFULLY POURED INTO THE TOP OF EACH PETAL OR LEAF CAPTURING EVERY DETAIL AND TEXTURE. PLASTER MOLDS ARE THEN USED TO MAKE THE MALE AND FEMALE STEEL MOLDS FOR FINAL PRESSING. VARIOUS MATERIALS ARE SELECTED FOR ACCURATE THICKNESS, FEEL, TEXTURE AND TRANSPARENCY TO CAPTURE THE MOST REALISTIC FLOWER OR LEAVES.    
Step 1 at Winward: Begin with Nature
​CAREFULLY SELECT THE FINEST FRESH FLOWER 
FROM THE MARKET OR FROM THE GARDEN.
Picture of the steel molds at Winward
One of Winward's skilled artisans hand-assembling a Rose one petal at a time
Step 3 at Winward: One Hour One Flower hand-painting, hand-curling and hand-assembling our flowers
THE PETALS ARE FIRST CUT AND DYED THE BASE COLOR AND PLACED INTO THE HEATED STEEL MOLD IN ORDER TO FORM THE BASIC SHAPE. THE PETALS ARE THEN GLUED INTO PLACE STARTING FROM THE MIDDLE OF THE FLOWER WORKING OUT TO THE BOTTOM OF THE FLOWER. PETALS REQUIRE ADDITIONAL HAND-CURLING FOR THAT EXTRA DETAIL MAKING IT AS LIFE-LIKE AS POSSIBLE. USING THE PHOTO REFERENCE EACH FLOWER HEAD IS COMPLETED WITH FINAL HAND-PAINTING TO DELIVER THE ULTIMATE REALISM OF A NATURAL STEM FLOWER FROM WINWARD.
An example of a Winward Rose that can take up to one hour to handcraft


​Making Beauty Permanent-
Check out this video for a behind-the-scenes look at how Winward makes the world's most beautiful and realistic permanent botanicals.
Guaranteed- you'll be amazed at the artistry and the attention to detail!

to begin

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